posco publicity

about megan posco

I’ve spent the entire­ty of my career as a non­fic­tion book pub­li­cist, work­ing in-house and out-of-house, with well-known pub­lic fig­ures and unknown first-time authors. I got my start at Storey Pub­lish­ing, pub­li­ciz­ing books for cre­ative self-reliance, includ­ing guides to back­yard chick­en keep­ing and year-round gar­den­ing. At Har­vard Uni­ver­si­ty Press, I worked on schol­ar­ly titles across a range of sub­jects and helped aca­d­e­m­ic authors com­mu­ni­cate their research to gen­er­al audiences. 

After work­ing a few years out-of-house at a book pub­lic­i­ty firm, it became clear that the mod­el of charg­ing incred­i­bly expen­sive month­ly retain­ers repro­duces the inequal­i­ty already per­va­sive in the pub­lish­ing indus­try. When this is how pub­lic­i­ty works, the ideas that get the biggest mega­phone are not nec­es­sar­i­ly the wor­thi­est but the most moneyed.

The books that I love to publicize—those that imag­ine a bet­ter future and offer new per­spec­tives on impor­tant issues—are often writ­ten by peo­ple who don’t have the resources to work with expen­sive PR and mar­ket­ing firms. I’m hop­ing to lev­el the play­ing field for aca­d­e­mics, first-time authors, indie press­es, and mar­gin­al­ized voic­es by pro­vid­ing high-qual­i­ty pub­lic­i­ty with­out the big city premium. 

I believe my pri­ma­ry role is as an advo­cate for my authors, and I pride myself on cul­ti­vat­ing true part­ner­ships with them and their pub­lish­ers. I only work on projects that I gen­uine­ly care about and believe I can add val­ue to, which allows me to pitch the media with hon­est and unabashed enthu­si­asm. As my authors nav­i­gate the maze of launch­ing their books, I pro­vide can­did feed­back and real­is­tic expec­ta­tions, brain­storm all man­ner of ideas, and offer best prac­tices on all things book promotion. 

Out­side of work, I enjoy play­ing vio­lin and piano, send­ing snail mail, and try­ing to keep my house­plants alive. I also love spoil­ing my nephew, Cameron—you can lis­ten to me gush on NPR about see­ing him for the first time here. I’m cur­rent­ly based in Cam­bridge, Mass.

my impact

As part of my pro bono work, I rep­re­sent John J. Lennon, an incar­cer­at­ed jour­nal­ist and con­tribut­ing edi­tor at Esquire

After dis­cov­er­ing that the Texas State Board of Edu­ca­tion was meet­ing to deter­mine eight grade sci­ence stan­dards dur­ing the launch week of Mise­d­u­ca­tion: How Cli­mate Change is Taught in Amer­i­ca, I watched sev­er­al hours of the live-streamed meet­ing and helped author Katie Worth pitch an arti­cle that ran as a six-page report­ed fea­ture in the July 2022 issue of Sci­en­tif­ic Amer­i­can. You can read more about the pub­lic­i­ty cam­paign for Mise­d­u­ca­tion here.

kind words